Youtheory is a global powerhouse and one of the biggest U.S. makers of collagen and turmeric. Based in Southern California, they offer a wide range of wellness supplements, from skin health to bone and joint support. From 2020 to 2022, I led the creative team managing the brand's print and social advertising year round. We brainstorm and pitch 20-30 exciting ideas each month, using a hands-on approach that includes photography, design, 3-D, writing, and content planning.